Yung Fate, thanks for sitting down with us. Let’s talk about the new video — “Win” feels like a powerful moment. What does this track represent for you?
Yung Fate:
“Win” is personal. It’s not just about success — it’s about the grind, the nights when I almost gave up, and the people who stuck around through all of it. It’s a celebration, yeah — but it’s also a tribute. A thank-you to the ones who stayed loyal when I was still figuring it out. I wanted to capture that energy in the video. This ain’t just my win — it’s ours.
Since signing with Swaggertown Records in 2021, your career’s taken off. How has that move shaped your journey?
Yung Fate:
Swaggertown gave me the platform to really go full force. I had the vision, the sound, the hunger — but they helped amplify all that. Since then, it’s been non-stop. The love from the fans, the milestones… it’s been surreal. But I’m still grinding like I just started.
Your track “420” just passed 10 million views — right in time for 4/20. Did you expect it to hit like that?
Yung Fate:
To be real, I knew “420” was a vibe, but the way people connected with it? That was crazy. Every year around 4/20, the song blows up again. This year feels different though — it hit that 10 mil mark, and now I’m touring with Afroman across the East Coast all summer. It’s a full-circle moment.
You’ve also had major momentum online. “Hip-Notized” went viral on Instagram — how did that shift things for you?
Yung Fate:
“Hip-Notized” caught fire, man. It brought in so many new fans and showed me how powerful social media can be when the music speaks for itself. I wasn’t even trying to go viral — I was just being real. That song connected, and people felt it.
You’ve got a big media run coming up in New York. What’s the focus there?
Yung Fate:
It’s about showing the world where I’m headed next. I’m stepping into that next chapter. The media run is gonna highlight not just the music, but the message. We’re talking loyalty, dreams, pressure — all of it. I want people to see what’s really behind the music.
Let’s come back to “Win” — why do you think this song is hitting people so hard right now?
Yung Fate:
Because everybody’s trying to win at something. Whether it’s in music, life, love, whatever. And when you’ve had people hold you down through the losses, it makes that win mean even more. I put everything into this track — emotionally, mentally, financially. This ain’t just a song to flex. It’s a story. It’s proof that if you keep going, even when it’s hard, it pays off.
Any final words to your fans before the tour kicks off?
Yung Fate:
I see y’all. Every stream, every comment, every repost — I don’t take that for granted. We’ve been building this brick by brick. This summer with Afroman, the shows, the love… it’s all part of something bigger. “Win” is for all of us.
